#SGPAYSITFORWARD is a ground-up initiative that encourages Singaporeans to purchase a pay-it-forward care pack to help the vulnerable communities strengthen their defence against COVID-19.
To be a part of #SGPAYSITFORWARD, all you need to do is to pay $25 for a care pack on https://www.sgpaysitforward.com, sit back and relax, and at the same time forward this initiative to people you know.
All proceeds are in support of funding the provision, fulfillment, and island-wide delivery of these care packs. These care packs are designed to ease worries of the vulnerable communities by ensuring that they are well-equipped to safeguard themselves against COVID-19 so that they can focus on other aspects of life during these trying times.
A total of 100,000 rightful recipients, identified with the help of Carousell, Young NTUC, SG Youth Action Plan panel members, as well as Ministry of Culture, Community and Youth (MCCY) and National Youth Council (NYC), includes migrant workers, low-income families, senior citizens, and people with special needs. A full list of the recipients can be found here.
Each care pack, priced at $25, consists of the following items, sufficient for two to four persons, with the total retail price ranging from $35 to $40:
1 bottle of hand sanitiser (500ml)*
1 bottle of antibacterial body wash (500ml)*
1 tube of Vitamin C tablets*
1 bottle of disinfectant solution (500ml)
1 packet of antibacterial wipes (40 pieces)
1 bottle of antibacterial handwash (200ml)
1 pack of surgical masks (5 pieces)
*There will be two out of these three indicated items in each care pack due to stock shortage.
The value of the care pack goes beyond its price point of $25, with contribution from Cloversoft, Guardian, NTUC FairPrice, Radha Exports, Lazada, Supersteam, and Unilever to have the care pack items kept at cost price, while packaging and delivering services are provided by Ninja Van at no cost.
This ground-up initiative was put together by Mr. Lai Chang Wen, CEO of Ninja Van, and Ms. Chan Sylvia, CEO of Night Owl Cinematics (NOC), #SGPAYSITFORWARD gathers strength from a list of Singapore-headquartered companies like Carousell, Castlery, Love Bonito, Tech in Asia, ShopBack as well as local media companies like GOODSTUPH and SGAG.
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