Carousell, one of the world’s largest and fastest-growing classifieds, today announced the launch of its #SupportLocal campaign, to aid local business owners whose operations have been disrupted by COVID-19. The umbrella initiative aims to support both small food and beverage (F&B) establishments and small and medium enterprise (SME) owners.
“Many food-stall owners like us are not equipped for delivery services and although the government has provided rental support, our stall does not qualify for the waiver. Right now, we can only work with what we have to reach out to the neighbourhood. We really appreciate Carousell’s initiative to provide a platform for us small local F&Bs. Any visibility during this time is extremely important and we’re banking on local support from those around us,” said Wei Cheng, Second-Generation Business Owner, 亮光海鲜汤 Liang Guang Seafood Soup.
With increased social distancing measures being enforced, local F&B owners have seen a plunge in business and need to adapt to keep their businesses afloat. The first phase of the initiative, ‘#SupportLocal F&Bs’, rallies Singaporeans to support the smaller F&B establishments and hawkers in their neighbourhood.
In partnership with Unilever Food Solutions, a key food service supplier with brands such as Knorr, Best Foods and Lipton, Carousell will be onboarding over 2,500 F&B businesses onto the newly created Local F&B category on its platform. The onboarding process will ensure that business owners who have not had prior experience with online operations are still able to list on Carousell for increased visibility. With Carousell listings, F&B owners will be able to provide on-demand takeaway services without having to pay a premium or commission to external vendors, and Carousellers will be able to conveniently and directly support the local F&B establishments near them. Interested F&B outlets may list on Carousell following these simple guidelines: https://tinyurl.com/SupportLocalFNB
“Many food-stall owners like us are not equipped for delivery services and although the government has provided rental support, our stall does not qualify for the waiver. Right now, we can only work with what we have to reach out to the neighbourhood. We really appreciate Carousell’s initiative to provide a platform for us small local F&Bs. Any visibility during this time is extremely important and we’re banking on local support from those around us,” said Wei Cheng, Second-Generation Business Owner, 亮光海鲜汤 Liang Guang Seafood Soup.
Apart from supporting the F&B industry, Carousell is also aiding local SMEs who have been impacted by COVID-19. In the second phase of the initiative, ‘#SupportLocal Retailers’, Carousell will be providing eligible SMEs with a business grant that entitles them to 3 months worth of premium services on Carousell, including a CarouBiz (Carousell for Business) subscription. The subscription service provides a suite of premium seller tools for retailers to gain more exposure to buyers during this crucial period and expand their business on Carousell.
Discussion about this post