For fall 2015 Boston-based New Balance will debut the next generation of New Balance Lifestyle – the New Balance 574 Fresh Foam. The iconic 574 silhouette is reinvented with a performance Fresh Foam sole unit, creating a whole new style and evolving the New Balance legacy.
The New Balance 574 Fresh Foam combines the best performance technology with a classic silhouette that bridges the gap between the lifestyle and performance categories. The new, lower profile silhouette is based off the New Balance 574 upper, with minimal tweaks, offering a sporty, clean style without sacrificing trademark 574 details including the traditional collar and single stitch ‘N’ logo with backer. Three models pay tribute to the iconic 574 with traditional burgundy, navy and grey colorways done in synthetic and mesh. All styles offer the New Balance Fresh Foam “Excellent Ride” logo on the insert.
New Balance Fresh Foam is a groundbreaking performance sole engineered to bring natural underfoot geometries alongside a cushioned ride with a blend of super soft foam that is incredibly plush. A blown rubber outsole offers durability and flexibility in a more natural drop last while providing both a light and stable ride.
The New Balance 574 Fresh Foam will be available in August with a suggested retail price of $159.
