New Balance introduces the C-Series

Boston-based New Balance introduces the new C-Series Collection, designed in the New Balance Lifestyle DesignStudio in Tokyo, Japan. The new collection draws inspiration from emerging trends and applies it to three New Balance Lifestyle silhouettes for the modern, metropolitan consumer.

Designed as an urban cycling shoe, the New Balance CM600C, 996C and CT700C have a traditional sleek silhouette, reflective laces and high-density rubber in the forefoot of the outsole to withstand miles of urban community.

The CM600C offers a bootie construction for an easy on and off fit, as well as a neoprene tongue designed with a hidden pocket to safely tuck laces away from the gears.

The CT700C hi-cut style has an ankle strap to wrap around long pants – allowing for swift, uninhibited pedaling. Both the CM600C and CT700C include new reflective laser-etched pattern pops on the upper.

To launch the New Balance C-Series collection, the brand has joined forces with Tokyobike to create one-of-a-kind models based off two C-Series colorways, yellow and navy. The Tokyobike Limited Edition Classic Sport bicycles are light-weight, 8-speed city commuter bicycles done in a unique matte finish and are accessorized with the new Brooks of England Cambium line of grips and saddles. The bikes will be on display and for sale at Tokyobike Singapore (31-01 Haji Lane).

The C-Series is now available at Tokyobike Singapore, New Balance Experience stores (Bugis/*Scape/Suntec) and selected Leftfoot and Limited Edt stores. The New Balance CM600C, CT700 and MRL996 retails at $149, $159 and $169 respectively.