MCM’s 2024 festive campaign, titled “A Holiday Tail,” showcases the joyful connections between pets and their owners during the holiday season. Featuring four creative tastemakers—Shini Park, Emmanuel Lawal, Pauline Ducret, and Altea Biagetti—the campaign emphasizes the warmth and love shared with pets and loved ones alike.
The campaign highlights a delightful array of pets, from elegant dalmatians to playful dachshund puppies, as they explore MCM’s luxurious offerings. These furry companions take center stage in helping their humans select the perfect gifts, showcasing their loyalty and charm as ideal shopping partners.
MCM’s gift selection for this festive season includes stylish items from the AW24 and SS25 collections. Shoppers can find a variety of men’s and women’s apparel, accessories, shoes, and bags, alongside essentials from MCM’s permanent pet collection such as beds, food bowls, leashes, and harnesses. The iconic Visetos motif is prominently featured in classic Black and Cognac colorways across a range of products, including the Diamant 3D bag, Ella Boston bag, shearling jackets, bold eyewear, and Lauretos patterned knits.
Launching on November 14th, 2024, MCM’s campaign uniquely blends cherished moments with pets and thoughtfully curated gifts. This celebration of joy underscores the special place animals hold in our lives during the festive season. MCM invites customers to create unforgettable holiday memories with their loved ones through its distinctive blend of originality and tradition.
Find out more at https://sg.mcmworldwide.com/en_SG/home
